With over 1 Billion (!!) daily active users, Facebook the go-to for highly effective marketing campaigns. Not only is it generally more affordable than Google Adwords, the targeting options to get your business seen by the RIGHT people is beyond flexible (either Brisbane targeted, or anywhere in Australia).
Here’s a few of the options you can customise to reach your target market:
- Mobile device use
- Purchase behaviour
Most of the points above even have a multitude of sub-categories to get deeper, it’s so comprehensive it’s almost like cheating your way to business growth.
Never mind the fact that roughly 65% off all Australian adult have a Facebook profile, that’s a HUGE market!
Let us help you grow your business the Facebook way!
From pinpointing your target market to building gorgeous ads that actually convert, we know the system inside out & can help you grow your business through the biggest social channel in the digital space.
Here are 2 more epic reasons to consider Facebook!
Let’s start with our favourite feature, lookalike audiences. This feature takes an existing client-base – either through an existing fb campaign, list of client email addresses, or other sources – and auto-creates a second custom audience with similar characteristics to your existing clients.
This gives you an instant audience to market your business to, optimised to work with your existing ads as the new audience would already have a greater likelihood of interest in your brand/business, it’s extremely powerful!
With mobile search now officially bigger than desktop search, you can guess where most people are spending their time on mobiles… on Facebook! As of end of 2014, FB has over 1 billion mobile monthly users, you can imagine how powerful marketing on mobile can be these days.
With Facebook you can reach your audience when they’re on the go, taking a walk, or while their surfing FB while on the couch waiting for the ads on tv to end (yep, it’s a thing). Again, very powerful!