7 Ways To Use Emotion To Drive Conversions

By | Marketing

MarketingLand has posted a great article on different ways to up your site’s conversion rate. While it doesn’t have any specific practical steps, it definitely gets you in the right mindset to make some positive design changes that can impact the way visitors interact with your business. Illogical and unlikely…

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Local SEO: The MangoMatter Guide

By | Marketing

Local SEO. It’s a term that’s always shrouded in mystery. Why do people insist that every business with a physical location needs it? When it comes to local SEO, the questions always revolve around the what, how and why. This guide will teach everything you need to know about local…

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WordPress 4.0 Now Available To Download

By | News, WordPress

Yep, it’s that time again, WordPress has released yet another massive update to the most popular CMS on the planet. Even though there aren’t a lot of new features, the ones that have been added are the ones I’ve been waiting for for quite some time. My personal favourites: The…

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LinkedIn Ads for B2B marketers

By | Marketing

LinkedIn isn’t usually the place people advertise on, though if you’re doing any B2B marketing, don’t underestimate the power of their platform. Personally I haven’t tried LinkedIn ads yet, so I can’t give you any pointers on how to best leverage the system. Though if you’re thinking of new ways…

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