The Foundation and Evolution of Managed WordPress Hosting

Back in the late 2000’s and the early 2010’s, the economy was in the midst of going bust, WordPress was on the verge of becoming an internet superpower, and companies were trying to figure out how to hang on to customers and continue the growth of revenue. Then, in 2009, managed WordPress hosting sprang onto the scene and created a one billion dollar portion out of a $10-15 billion dollar industry. To accommodate the crowd sourced, sometimes overwhelming plugins WordPress required, hosting companies started using code to automate the updates, ensure website security and streamline back-end features of website maintenance. It wasn’t long before a lot of hosting providers were offering their own type of WordPress management system with their own unique features and prices.

The new service of managed WordPress hosting commanded a higher price than the old standard shared hosting plans. From the start, all hosting companies were expected to offer a standard set of features: increased speed to websites, round the clock security, bandwidth expansion for higher traffic websites, customer support and daily updates. But, because these services were a dime a dozen, a number of copy-cat companies sprang up and it was hard for customers to determine which brand was the best. Hosting companies had to start including features, services and niches that distinguished them uniquely from each other.

A few of the big Managed WP Hosting providers:

Pagely is the true originator of managed WordPress hosting. They wrote automated code that would automatically update WordPress plugins and work within the WordPress core. They also created the framework for securing websites from cyber attacks and blueprinted the settings to increase website speed. Today, Pagely strives to continue to improve their security along the lines of WordPress’ growth. They strive to consolidate their services, stay in line with the tastes of mainstream markets and serve high-end companies. To this day Pagely has worked with big companies like Disney and Facebook. Their goal is to always stay customer focused.

WP Engine is highly regarded as one of the best WordPress management hosts because of their great customer service, their fast loading speeds, their back up and cache facilities, and their user friendliness for web developers. WP Engine’s services can handle high amounts of traffic to a website and their focus ranges from taking care of the needs of personal website owners to full on businesses. Their starting price is on the less expensive side at $29 a month but they offer a whole lot more than a shared hosting platform.

Though it is a popular option and is often grouped together with other managed WordPress hosting companies, SiteGround is actually not the same thing. It is technically known as a high end shared hosting company. From the beginning, they’ve offered good speed and performance, caching backups, CDN access, a full cPanel, and email management. The one problem that they don’t offer is strong security when it comes to your website. So, if you are at the risk of being hacked, you’ll have to see to a third party to truly secure your website. SiteGround’s pricing starts at $3.95 a month and stays under $20 a month for a good amount of storage space and strong support for high traffic websites.

Flywheel cornered their niche of the market by targeting web designers and web developers. Some of the features they include specifically for this are: simple collaboration so different people can set up their own user name and password for specific projects, blueprinting that allows their clients to create more than one WordPress site with specific themes, plugins and settings, and client transfers allow Flywheel developers and designers to build free websites to give to their own customers. Flywheel’s pricing ranges from $15  a month to $250 and can cover up to 600000 monthly visitors for the largest plan.

Kinsta is a newer WordPress management platform, founded in 2013. Their specialty services cater to businesses and they rely on Google Cloud for their website speed and scalability. They offer the other standards managed WordPress features; like excellent customer service, security guarantee and CDN network support. Kinsta is highly regarded because it comes with a full WordPress back end infrastructure, leaving you free to handle the design and feel of your website. Their prices start at $100 a month and with each plan increase by $100.

Managed WordPress hosting has come a long way since it burst into the industry 2009. Each company has done their work to ensure that their footprint on the hosting scene is unique. The features that each company offers are designed to resonate with different industries and taste of customers. Knowing where these companies came from, how they’ve evolved to fit in with WordPress’ ever-growing and ever-changing influence, and the unique offers that they specialize in will help you determine the best hosting program for your needs.

Tom De Spiegelaere

About Tom De Spiegelaere

I love everything visual, from photography to graphic design and special effects. I'm the founder of MangoMatter and specialise in creating sites that not only convert, but also easily outrank the competition in Google, giving my clients a website that markets itself!